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Masterclass - 2020 IASB Convention

 

  

 

The #1 question every client and speaker are asking about you is “Can I trust you?”

Global trust expert, David Horsager, and first female F-14 Tomcat pilot, Carey Lohrenz, come together in our signature Masterclass* to share exactly how you can build more trust to gain a high-performing business!

 

 David Horsager, MA, CSP, CPAE

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 Carey Lohrenz, CSP, CPAE

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What’s Trust Got To Do With It?

In this program you will shift thinking about trust. Trust is actually the root cause and the leading indicator of every business and leadership issue. At the core it is never a leadership issue—we don’t follow a leader we don’t trust. It is not a sales issue—unless it is a commodity, we won’t buy from a salesperson we don’t trust. Trust speeds the sale, amplifies marketing, leverages diversity, enables learning, expands leadership and mitigates risk. Bureaus that learn how they can apply the 8 Pillars of Trust to their company can avoid extinction and even thrive in the new economy. A lack of trust is your biggest expense and greatest vulnerability.

 

Learning Objectives
  • Learn the actionable Trust Edge 8-Pillar Framework™ that you can use immediately to build trust with clients and speakers.
  • Discover the HOW-HOW-HOW™ strategy to see immediate results by getting absolutely clear.
  • Gain the newest research on how to develop daily trust as individual, as a team and as an organization.
Masterclass Presenters

David and Carey have worked with speakers bureaus for over 20 years and are joining forces for this event to bring a globally applicable perspective on building business amidst constant change.  Learn More

 

*The Masterclass is included in the Convention Registration; however, pre-registration is required. Refer to the registration form for more information.

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